Comments on: Welcome to the ReachForce Book Club http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/ B2B Marketing and Sales Tips Sun, 06 Jul 2008 19:35:50 +0000 http://wordpress.org/?v=2.2 By: Jen Horton http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/#comment-1804 Jen Horton Wed, 21 May 2008 21:31:44 +0000 http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/#comment-1804 I'm in! What a great idea... I’m in! What a great idea…

]]> By: Ricardo Bueno http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/#comment-1755 Ricardo Bueno Wed, 14 May 2008 00:05:55 +0000 http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/#comment-1755 Well I'm not sure exactly "how" I found my way here but I think that what you're offering is unique (and I mean that sincerely). It's kind of like an on-line mastermind group (or an online book club, duh). The most recent book I've read was "Permission Marketing" by Seth Godin and "The Cluetrain Manifesto" is next on my reading list. I'll have to visit again shortly for a follow up on "The Marketing Gurus" so I'll be back in a little bit. Well I’m not sure exactly “how” I found my way here but I think that what you’re offering is unique (and I mean that sincerely). It’s kind of like an on-line mastermind group (or an online book club, duh).

The most recent book I’ve read was “Permission Marketing” by Seth Godin and “The Cluetrain Manifesto” is next on my reading list.

I’ll have to visit again shortly for a follow up on “The Marketing Gurus” so I’ll be back in a little bit.

]]> By: Pam O'Neal http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/#comment-1720 Pam O'Neal Tue, 06 May 2008 21:46:36 +0000 http://www.theb2blead.com/reachforce-book-club/welcome-to-the-reachforce-book-club/#comment-1720 Thanks for the book! Great idea. We must be on the same wavelength. I've been re-reading Made to Stick lately and it's generated some ideas around using the "pain" of knowledge gaps for link bait. Should be posting about that later this week! Back to Sales Ops.... Thanks for the book! Great idea. We must be on the same wavelength. I’ve been re-reading Made to Stick lately and it’s generated some ideas around using the “pain” of knowledge gaps for link bait. Should be posting about that later this week! Back to Sales Ops….

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