I am the ReachForce resident blog master, but that doesn’t mean I am not learning/making it up as we go along. Corporate blogging can be a very scary and exciting venture. My goal is to share with you what I have picked up along the way on this adventure and hopefully you can give me some insight into where you would like this blog to go. Also, as the marketing newbie around here, I plan to give a fresh perspective on balancing between old school marketing methodology and the latest and greatest marketing techniques.

You can always reach me directly at lwallace@reachforce.com